The Spark Blog

Trendy Products That Are Actually Affordable

It’s no secret that brands who stay on trend are more attractive to consumers. I mean, no one wants to be handed a fidget spinner in 2019! And if you stay up to date with current trends, you’ll be much more likely to receive that highly sought after #BrandLove moment: the moment when the right [...]

Activate your Brand With Activewear

When looking in your closet, do you prefer a nice, stylish outfit or your staple tee and joggers? Now more than ever, trends are pointing towards comfortable and versatile clothes over those that are strictly made for style.  Luckily, the activewear trend that has quickly gained momentum, provides the best of both worlds. Did you [...]
Categories: Brand Love Moments, Design
kiss goodbye

Branded Apparel Trends to Try (and 4 to Kiss Goodbye!)

Although today marks the first day of summer, we're already seeing some fun and bold trends emerging for the season!  By staying on top of the latest trends in retail apparel you will be able to give your employees and target audience branded apparel they will not only love, but actually wear!  After combing through [...]

Custom Ideas For Your One-Of-A-Kind Brand!

The hectic trade show season in Asia comes around twice a year and always reveals huge trends before you see them anywhere else.  After visiting hundreds of booths and seeing thousands of products one thing is clear, you can expect customization to be king.  While putting your logo on a product is nothing new, branded [...]

Unexpected Discovery: Your Guide to Event Merchandising

“What you can’t imagine, you can’t discover.” - Albert Einstein The word “discovery” may bring to mind tales of Lewis & Clark’s 19th century expedition into the western frontier or “Eureka!” worthy moments in scientific and space exploration. Or perhaps, for some cinephiles, the word "discovery" conjures a vision of Indiana Jones in his full [...]
lifestyle trends

3 Lifestyle Trends Your Brand Should Know For Spring

We've partnered with Gemline, one of our preferred supplier partners and a creative force in our industry, to identify 3 big lifestyle trends your brand should be aware of to connect with your customers this Spring.  See how changing lives are affecting product trends in this week's blog! Everyone is always looking for what’s new [...]
Trending: 2018 Lookbook

Trending: The 2018 Lookbook

  As a graphic designer, I am always looking for inspiration to inform the work that I create; it never happens in a vacuum.  From the high-fashion trends that I see on the runways, to an easily accessible yet inspiring walk among downtown’s vibrant street art, creativity is truly everywhere. A simple scroll through my [...]

5 Apparel Trends to Know Right Now

Tired of polos and cotton t-shirts? You’re not alone. More and more brands are taking cues from retail fashion trends for their branded apparel.  We’re seeing high-quality, performance fabrics, an emphasis on function, and a huge increase in colors and designs that are available.  Find out which styles are hot and trending from style experts! [...]
Swag Santa Team

Campaign Spotlight: #SwagSanta at SXSW

SXSW, an interactive, music, and film festival all rolled into one event, began in 1987 and today is known as an incubator of culture and trends.  During the 10 day festival, the city of Austin, Texas is visited by over 63,000 attendees flocking to see the best in innovation and entertainment. With our Boundless headquarters [...]

From Tchotchkes to Treasures: How We Can and Should Elevate the Promotional Products Industry

Tchotchkes, trinkets, trash, and swag, you’ve probably heard all of the different names for branded merchandise in the industry, most of which can come across as negative and often synonymous with junk.  When I first moved into this industry I will admit that I had a similar mindset.  When I thought of promotional items, I [...]