Your Merch Media Agency™: The Boundless Difference

People have an insatiable appetite for branded merchandise, with 73% of consumers wanting to receive branded items more often. You can turn this interest into your most powerful media channel.

As Your Merch Media Agency™, we blend strategy, design, technology, and fulfillment to make branded merch solutions work harder, for every team, at every touchpoint.

Let’s build your merch program today.

More than merch. Entirely Boundless.

Branded merch solutions are more powerful than ever:

• 52% of consumers search online for a company after receiving a promotional product.
• 47% post about the promo item on their social platforms.
• 66% remember the brand on merchandise they received in the past 12 months.
• 58% of people who receive promotional products positively change their perception of a brand.
• 40% are more likely to revisit your business and 39% would buy from you again after receiving branded merch.

Branded merchandise keeps your brand visible 24/7, but in media and methods often outside your direct control. So you can take full advantage of the benefits, we've reimagined how businesses approach merchandise and built a model that meets the complexity of enterprise brands.

Your Merch Media Agency™ is our trademarked approach for bringing the strategy, creativity, technology, and fulfillment to transform physical products into moments of brand connection.

Reach your audience—and your brand goals

Branded merch is a powerful tool, not just for marketing and customer engagement but for your company’s culture and customer loyalty. These items can play a strategic role in strengthening your internal culture and boosting brand recall. 

Over half (52.7%) of employees who receive branded items say they feel more connected to the team. And according to ASI’s 2023 study, branded outerwear generates over 7,800 lifetime impressions, while t-shirts deliver more than 5,000, outperforming almost every other advertising format in recall and reach.

Stop letting opportunities slip through the cracks. For years, Boundless has acted as a trusted consultative partner, blending the right mix of strategy and product insights to make merch work for businesses. As your creative merch agency, we can tap into the increasing trend toward audiences wanting tangible, in-real-life connections with each other and brands they support. 

Merch as media: Because your brand deserves more than disappearing in a scroll 

The rise of digital marketing may seem to have pushed physical promotional items such as branded merchandise into the background. But companies that take branded products seriously see results far beyond what HR perks or traditional advertising can offer. 

Compare merch as media to Google Ads:

But for your branded merch to work as powerful media, you need a strategic approach. At Boundless, we understand that emotional connection is one of the strongest drivers of client loyalty and support. People relate more deeply to the stories, lifestyles, and emotions your branded products represent. 

For example, a branded water bottle is about more than hydration; it can be a symbol of wellness, identity, and belonging. Don't just offer products — we’ll help you sell experiences and emotions to showcase your company.

How we turn merch into a marketing channel

As your creative branded merchandise partner, we shoulder all the heavy lifting for you so you can reach your best prospects and leave a lasting impression without adding more to your plate.

Creative strategy

To develop branded merch solutions that feel intentional instead of transactional, our team digs deep into the heart of your brand and extracts the insight that matters. Our experts:

• Interview key players
• Analyze competition
• Review customer feedback
• Crystallize your unique selling points

By the time we move into design and sourcing, we already understand what makes your brand distinct and how to translate that into merch that actually moves people. Whether you’re trying to build brand affinity or strengthen culture, we’ll come up with a blueprint for branded merch to help you reach your goal.

High-touch creativity

We work by your side to actualize your strategy. Once we understand the story your brand wants to tell and the emotions your audience will connect with, our creative team starts the design work to forge an experience that feels right for your brand. 

This goes beyond placing your logo on trending items. Our creative team explores material, textures, color, packaging, and messaging to influence the emotions you want people to feel the moment they receive your branded merch. When your campaign comes together, you’ll have a product that delivers the desired experience.

Enterprise-ready scale

Our connected suite of solutions simplifies all branded merch processes. Browse curated options, collaborate with your team, place product orders, track deliveries, and access reporting on one platform. Plus, our logistics experts handle the warehousing, kitting, and worldwide delivery so you can count on enterprise-grade reliability.

Rewards and recognition programs

Build employee loyalty and motivation with a thoughtful incentive system and culture-building kits. From onboarding gifts to milestone rewards, we offer solutions that reinforce engagement and celebrate achievements.

Events and experiences

Create memorable moments with event-focused merchandise and curated packages. You get pre- and post-event engagement. We design every touchpoint to leave a lasting impression and enhance the overall experience.

Who sees results with Your Merch Media Agency^TM? 

Our Boundless approach is for any team that wants to create unforgettable experiences, but these departments especially love our service and solutions.

HR leaders

As an HR professional, your work is to engage with every team member and impart a sense of belonging. We understand that attracting great talent, keeping employees engaged, and recognizing their achievements are your priorities. Boundless makes it easy for you to put memorable products in your team's hands. Everyone can feel connected to the brand through standout merch and a thoughtfully designed program.

Marketing leaders

Whether you want to increase brand awareness, improve visibility, enhance customer loyalty, or generate new revenue streams, it all begins with people-to-people connections. As a strategic merchandise partner, Boundless works directly with marketers to design campaigns and branded merch that resonate, leaving a lasting impression that reinforces your story.

Events teams 

The right events inspire and connect people in a meaningful way. Your Merch Media Agency™ will help you create branded moments that stand out with elevated experiences and lasting impressions during special events.

Procurement leaders

Managing branded merch shouldn’t be complicated. Our solutions simplify operations with efficient ordering, clean reporting, controlled budgets, and full accountability across every program.

Meet some of the successful clients we’ve worked with

To get a better idea of what we can do, check out the true stories of brands we’ve worked with on creative projects.

Coca-Cola: Sustainable custom hoodie project

Coca-Cola wanted a branded hoodie made from recycled Coke bottles to honor veterans while highlighting the company’s commitment to sustainability. Our team worked closely with the global beverage giant to blend their environmental goals with their mission to recognize veterans. 

Together, we produced a hoodie from recycled Coke bottles featuring military-inspired patches. The thoughtful design reinforced Coca-Cola's purpose and honored veterans, elevating the corporate culture with lasting style.

Veterinary Emergency Group (VEG): Upcycled blanket program

As VEG rapidly expanded its network of over 80 clinics across the U.S., it faced growing inventory challenges. The organization partnered with Boundless to upcycle surplus inventory into high-quality blankets to enhance the brand identity and sustainability while addressing inventory challenges and resonating with clients.

We worked with a specialty vendor to repurpose surplus, outdated, and off-brand material into a premium blanket. These eco-friendly products strengthened VEG’s brand and resonated with pet owners, while showcasing the company’s commitment to responsible, thoughtful practices.

Valero: Streamlined savings with GroupBuy™

With 32 corporate sites worldwide, Valero needed branded T-shirts for its annual United Way campaign, with each location ordering different colors, sizes, and quantities. Coordinating orders across sites created unnecessary complexity and strain on internal teams.

Boundless partnered with Valero to simplify and scale the program using GroupBuy™, consolidating orders into a single, streamlined process while still meeting each site’s unique needs. The result was a smoother experience across locations and an estimated $8,000 in savings in one campaign—turning a logistical challenge into an efficient, repeatable merch program.

Let’s turn your merch into a magnet

We blend strategy, design, technology, and fulfillment to make merch work harder for every team at every scale. Take advantage of Boundless' Your Merch Media Agency™ approach to:

• Engage audiences with branded merchandise and experiences that create lasting impressions
• Elevate campaigns with strategic and purposeful items that tell your story
• Empower teams with solutions for HR, marketing, events, and procurement
• Simplify operations with tech-enabled solutions that give you access to reporting & analytics
• Amplify your brand across every touchpoint, turning simple items into a media moment

Want to learn more about the Boundless difference?

Reach out to a Brand Consultant and create merch magic with us today.