Executive Team

Jason Black  |  Founder and CEO

A promotional products industry veteran with nearly two decades of experience, Jason founded Boundless Network in 2005 with the goal of building a new breed of distributorship. He has been recognized by Counselor Magazine on its Power 50 list of industry movers and shakers, as well as on the magazine's yearly HOT List. Jason's industry insights have gained him a loyal following on Twitter and his blog.

Read Jason's Blog
Jason Black

Henrik Johansson  |  Founder, President and COO

A serial entrepreneur, Henrik's quest is innovation through technology-enabled services. Henrik most recently served as the president of Everydaywealth, an online financial services company, and before that as the founder and president of Creditland, an online credit and lending marketplace. Prior to becoming an entrepreneur, Henrik was a management consultant with Andersen Consulting in the U.S. and abroad. His philosophy is to build a company where people thrive, to empower the best salespeople to deliver more value to their customers with less effort, and to be the premier distributor in the industry.
Henrik Johansson

Jason Broadhead  |  VP of Finance

A finance professional with 15 years of experience, Jason joined Boundless Network in May 2006 as the company's controller. He has since helped the company grow from $1M in revenue with five employees to $30M in revenue with over 50 employees. Prior to joining Boundless, Jason spent five years as controller and treasurer for Renewable Energy Systems Americas Inc., a privately held green energy company. During his five years with RES, the company grew from five employees to 40 and had annual revenues of $300M. Jason began his accounting career in 1995 with the audit firm PriceWaterhouseCoopers, where he became an audit manager before entering the world of corporate practice. Jason is a Texas Certified Public Accountant, a license he has held for 13 years, and he holds a BBA in Accounting from the University of Texas at Austin.
Jason Broadhead

Pat Barry  |  EVP of Sales

Prior to joining Boundless Network, Pat was the Vice President of Sales of Toppers, a Top 20 industry supplier. Prior to Toppers, he served as Vice President of National Accounts for Norwood Promotional Products, one of the largest promotional products suppliers in the industry.
Pat Barry

Cindy Goldsberry  |  VP of Strategic Services

Cindy has over 25 years of marketing and sales experience, eleven of which are in the promotional products industry. Most of that time has been spent in the design and launch of enterprise-wide promotional spend management programs for large distributed organizations to include creative and online solutions. Cindy's objective is to use the Boundless Network vision, culture and technology- enabled services to lead a transformation in the way the companies manage and control their brand and promotional product expenditures.
Cindy Goldsberry

Brad White  |  VP of Sales Development

Brad has over 13 years of promotional products industry experience and is viewed as one of the leading social media experts in the industry. Brad was recognized in 2010 as Supplier Sales Rep of the Year by SGR Magazine and as a Rising Star by PPB Magazine. He authors the popular White Threads blog and was featured in the book The 800-Pound Gorilla of Sales by Bill Guertin. With a focus on brand strategy, target marketing, and professional development, he is an avid enthusiast of all things future, with a firm belief in taking risks and pushing the limits.
Brad White

Mark Lopez  |  Director of Technology and Services

Before joining Boundless Network, Mark managed the Global Business Systems group at Taleo, where he was instrumental in transforming its platform to meet the stringent requirements of a publicly traded company on the NASDAQ (TLEO). Mark was also the co-founder of Adflight Inc., an online advertising company with clients such as AOL, Gateway and Microsoft. A technology expert with 15 years of experience, Mark has spent the past five years at Boundless developing and implementing the company's industry-leading technology platform, including our patent-pending GroupBuy ecommerce solution.
Mark Lopez

Julie Lewis  |  Director of HR

Julie Lewis came to Boundless Network from Brobeck, Phleger & Harrison LLP, where she served as HR Manager for more than 100 attorneys and 40 staff members. She also previously worked as HR Manager for T3 Advertising, one of the largest independent agencies in the country. With 13 years of HR/operational management experience, Julie has expertise in process and policy development, as well as employee recruiting, relations and retention. At Boundless, she continually applies her people-focused, culture-driven approach to establish the company as one of the industry's best places to work.
Julie Lewis
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